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Nonwoven Product Development & Innovation Short Course – June 2023

June 20, 2023 - June 23, 2023

From stage-gate to patent landscaping to market intelligence and decision making via a hands-on case study  attendees will be exposed to the full lifecycle of nonwoven product development.

This course integrates relationships, perspectives, and team dependencies between product design, manufacturing, purchasing, marketing, and business disciplines.

Following the in-class portion of the course where attendees will learn about critical product development methodologies and tools to help ensure success, the hands-on segment of the training will highlight the utility of the stage-gate process. Attendees will spend time in NWI’s state-of-the-art facility, which includes technology for taking a product from the lab to pilot scale and final testing. The hands-on exemplar will provide attendees the opportunity to work through options for creating a new wipe product that is more sustainable by examining tradeoffs such as increasing the bio-content versus creating a fully compostable product. In doing so, emphasis will be placed on how to effectively utilize the stage-gate process to explore feasibility in terms of material availability, manufacturing readiness level, and costs.

Improve your decision-making with expert insights on:

  • Product development – stage gate
  • Intellectual property considerations
  • Market research & marketing strategy
  • Innovation culture & practice
  • Commercialization
  • Sustainability & circularity
  • Design of experiment
  • Laboratory – hands-on
  • Prototype testing

Who should attend? 

  • Research & Development
  • Sales & Marketing
  • Finance & Purchasing

Expert Instructors:

Behnam Pourdeyhimi, Ph.D., Professor and Executive Director, The Nonwovens Institute (NWI) at NC State University

Tom Daugherty, Deputy Director, The Nonwovens Institute (NWI), former Procter & Gamble

Benoit Maze, Ph.D., Director of Simulation, The Nonwovens Institute (NWI)

David Nelson, Director, Industry Engagement and Education, The Nonwovens Institute (NWI), former 3M


Next steps:


This course is presented in partnership with: 



June 20, 2023
June 23, 2023
Event Category:



The Nonwovens Institute
1010 Main Campus Drive
Raleigh, North Carolina 27606 United States
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+1 919-515-6582
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